I'm D. Pragna Reddy, a Fashion Design student at Pearl Academy since 2022. My practice moves across kidswear, menswear and branding — from a marine-inspired children's capsule to strategic brand-building projects — always beginning with market research and material study before a silhouette takes shape. Most recently I developed recovery wear for Performax as part of a Live Industry Project.
A gender-neutral kids' capsule collection — leaning towards boys' styles — inspired by the beauty, calmness and marine life of the ocean. The fabric features an embossed texture achieved through running stitches, depicting the forms of aquatic creatures and meet functional details: comfortable hoods, raglan sleeves and flexible cuffs, built for active children aged 4–8 where comfort, ease of movement and durability are paramount.
A quiet-luxury menswear and leather house founded on timelessness, nature and refined understatement. Each piece is crafted from 100% natural, ethically sourced leather under slow-fashion principles — aiming to become the foremost luxury leather brand to originate from India, bridging global standards with rooted Indian artistry.
A concept collection inspired by Gemini — the third sign of the zodiac — translating duality and restless air-sign movement into garments. Developed through mood, concept and colour boards, mind-mapping and a defined client profile before resolving into a final range.
A sustainable semi-formal collection for Gen Z, blending eco-conscious values with modern aesthetics and function. Architectural silhouettes drawn from export-house tailoring meet clean lines, modular designs and zero-waste techniques — built from organic cotton, recycled polyester and upcycled fabrics in partnership with certified ethical manufacturers.
A product-focused brand built from the ground up using the KAWA brand-identity framework — physique, personality, culture, relationship, reflection and self-image — then stress-tested through SWOT and gap analysis before arriving at the final range.
Soft, breathable cocoon-wrap recovery wear giving comfort, warmth and gentle compression after workouts. Developed for Performax, the process began with ergonomic sketching focused on performance-driven silhouettes — designing a seamless transition from fitness to rest.